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Marketing for Crowdfunding

By Ashleigh Everston  CrowdfundBeat Guest Contributor, Influencer Marketing for Crowdfunding: An Equation for Success! Crowdfunding is the first step towards successful entrepreneurship. Without having the right financiers in your pocket, you cannot make your dream startup a reality. You may say that the financers are your primary target audience to position your startup venture. To promote a potential business idea, you needa support system of people who can promote your brand to the right audience, and who can do this better than influencers. Influencers are industry experts who give their insights into best practices and trending topicsof a particular area of field. These are the people who…

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THE INCONVENIENT TRUTH: MOST STARTUPS FAIL

BY Lauren Leibowitz, Principal at 1st BridgeHouse Securities, LLC, CrowdfundBeat Sr. Guest editor, This blog is a part of a 3 blog series. Click here to read Part 1: The apples and oranges of Crowdfunding – Reward/ Donation Crowdfunding is not investing. PART 2: THE INCONVENIENT TRUTH: MOST STARTUPS FAIL The Risk Vs Reward tradeoff in the PIPR Market Startups can fail for many different reasons and most do!  Within the Final Regulation Crowdfunding Rules, the SEC comments about theSurvival Rates for Startups and Small Businesses Startups and small businesses that lack tangible assets or business experience needed to obtain conventional financing might turn to securities-based crowdfunding in reliance…

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Research Study: 7 Stats from 100,000 Crowdfunding Campaign

By Amy Yeh Crowdfund Beat Guest post, If you’ve decided to start a crowdfunding campaign, it’s probably for an idea that you’ve been thinking about for awhile. You’re ready to take charge and turn your dream into a reality. Crowdfunding is an excellent option for anyone to fund what matters to them, whether it’s a band’s latest album, short film, hot new gadget, college tuition, medical expenses… the list goes on and on. We want every campaigner to be set up for success, so we took a look at the numbers and statistics behind 100,000 Indiegogo campaigns* to see what’s working and what’s not. Here…

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Reg A – Broker-Dealer Issues & Opportunitiese

Reg A – Broker-Dealer Issues & Opportunitiese

By Scott Purcell,  Fund America Founder & CEO, CrowdFundBeat Guest post Situation: Reg A presents issuers, broker-dealers and other industry professionals with a fantastic new tool for raising capital. Many others have already done an overview of the rules, so I’m just going to dive into a couple of specific items you need to be aware of. As FundAmerica is now servicing numerous live Reg A offerings, and our customers (broker-dealers and platforms) have another 65 offerings in process, we are in a unique position to be the first to get bloodied/educated as these deals start getting done. Issue: Form 211 If the shares are to…

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JOBS Act SEC Approval of FINRA Rules

CrowdFundBeat Data Center  SEC Approval of FINRA Funding Portal Rules and Related Forms Effective Date: January 29, 2016 Title III equity crowdfunding campaigns. Title III fundraising, a new system approved last October that will go into effect on May 16, 2016, allows issuers to raise up to $1M via equity crowdfunding. For the first time in history, small businesses can trade an equity stake in all future profits in exchange for a valuable influx of funds, without the burden of registering with the SEC.   (JOBS) Act SEC Approval of FINRA Funding Portal Rules

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Report: China Internet Crowdfunding and Wealth Management Industry

Report: China Internet Crowdfunding and Wealth Management Industry

CrowdFundBeat News Wire, LONDON, Jan. 11, 2016 /PRNewswire/ — Main business models of Internet finance include: (1) third-party payment; (2) network lending (P2P and network microcredit); (3) crowdfunding; (4) Internet wealth management; (5) Internet consumer finance; (6) virtual currency; (7) Internet financial portal; (8) guarantee; (9) credit investigation system. The report focuses on Internet crowdfunding and Internet wealth management industries. Crowdfunding Industry Crowdfunding refers to the model that project sponsors release their creative ideas on Internet platforms to raise funds and, in return, give investors material objects, services or equities. It includes mainly rewards-based crowdfunding, equity-based crowdfunding, and donation-based crowdfunding. The first crowdfunding platform appeared…

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To Tap the Full Benefits of Reg A+, Test the Waters Before Diving In

To Tap the Full Benefits of Reg A+, Test the Waters Before Diving In

By Scott Andersen, CrowdfundBeat Guest Contributor, Principal at finLawyer.com While we are waiting for the 180 days or so before Regulation Crowdfunding becomes effective, an issuer may wish to consider other options presently available that permit nonaccredited investor participation.  Reg A+ offers some attractive options for a small issuer that needs to raise capital to grow its business.  You can raise up to fifty million dollars.  All fifty states are preempted from regulating a Tier II securities offering.  Yes, and nonaccredited investors, or investors not considered to be wealthy, may invest.  And the shares are free trading.  But of all these benefits available with Reg A…

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SEC Proposed Changes to Rule 147 and Rule 504 33-9973 [document]

SEC Proposed Changes to Rule 147 and Rule 504 33-9973 [document]

CrowdfundBeat Data Center , The SEC today also proposed amendments to Rule 147 and Rule 504.  The changes would facilitate intrastate crowdfunding and regional crowdfunding efforts. Rule 504 is also available to non-US resident companies that comply with the rule requirements.   SEC Proposed Changes to Rule 147 and Rule 504 33-9973

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Title III Rules of JOBS Act 1.0 Closes Friday October 30th, JOBS Act 2.0 begins

  By Richard Swart, PhD, Special Contributing Editor CrowdFundBeat Media Global Crowdfunding & Alternative Finance Researcher | Strategic Advisor | Author | Or What the SEC’s pending passage of Title III rules means for Crowdfunding It has been a very, very long wait.  After three-and-a-half years, the SEC will finally vote on the final rules to implement Title III of the JOBS Act and open up equity crowdfunding to all Americans. Title III is yet more evidence that equity crowdfunding will completely change the investment opportunities available to investors and entrepreneurs. That’s great news for the economy, but it’s important to note that the industry is…

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Virtual Financial Road Shows Talk to the Crowd

Virtual Financial Road Shows Talk to the Crowd

By Lauren Leibowitz, CrowdFundBeat Guest Contributor, Principal at 1st BridgeHouse Securities, LLC, We’re in a world where startups are emerging from zero finance and are managing to raise enough capital before their prospected timeline. Since the signing of the JOBS Act in 2012, certain types of private investment transactions now can be generally solicited using a new exemption known as Reg D 506c. Claiming this exemption in your private placement can allow an offering to be solicited on the Internet. The ability to leverage technology in the solicitation process opens the marketing capabilities for private issuers raising capital publicly. Thanks to enhanced connectivity and resources offered by the…

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How B2B Crowdfunding Turns Into a Good Marketing Tool?

How B2B Crowdfunding Turns Into a Good Marketing Tool?

CrowdFundBeat News,  By buyerparty.com Crowdfunding is the platform for displaying corporate image which helps corporation to build connection with users based on the campaign that totally different with corporation’s official website. Over the past few years, combining crowdfunding with marketing became a trend with the increasing popularity of Crowdfunding Concept. Some notable crowdfunding platforms perform well in the marketing way, such as kickstarter, Indiegogo, Buyerparty, Taobao Crowdfunding and Jingdong Crowdfunding. For the businessmen in the international trade industry, Kickstarter, Indiegogo and Buyerparty, these crowdfunding platforms offer them more ways to do sale and marketing.         In a broad sense, some campaigns on social media…

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Why Alternative Investments Help Reduce Market Risk

Why Alternative Investments Help Reduce Market Risk

By James Suh , Business Development at DarcMatter Many investors are never exposed to the diverse array of alternative investments. These opportunities are generally relegated to large institutional investors including endowments and pension funds. Additionally, the world of venture capital is often available only to Silicon Valley elites. Where does that leave investors who are interested in capitalizing on these investments but have little idea how to access them? The JOBS Act and the recent proliferation of investment platforms serve to change this dynamic and facilitate access to alternative investments for individuals looking for ways to diversify their portfolios. This democratization is still in its infancy as…

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HEADLINE NEWS

KMOV.comCraft breweries start lofty crowdfunding campaign to take over Anheuser-Busch InBevKMOV.comNo money is actually being collected. On the website where you can pledge between $10 and $1000, it says "we'll be in touch if somehow, miraculously, against every odd, the $21 [...]

LeaflyCrowdfunding Site Cancels Aid to California Wildfire Victims ... - LeaflyLeaflyWith the most devastating wildfire in California history laying waste to its members' homes and livelihoods, the California Growers Association responded in the ...and more » [...]

Phoenix Business JournalCrowdfunding comes to Arizona real estatePhoenix Business Journal“The new crowdfunding legislation has empowered all Arizonans with the opportunity to invest locally in business startups, which had been for decades, reserved for only qualified investors. Neighb [...]

ForbesThe Recipes For Crowdfunding Success On Kickstarter -- And What To AvoidForbesConversely, how should we analyze the crowdfunding flops like the Cuppress, a coffee capsule sealing machine which is both economical and user-friendly? Too little is known about the recipes for a succ [...]

RecodeCrowdfunding site Indiegogo will now let you sell products as it shifts ...RecodeIn the past, entrepreneurs on the crowdfunding site Indiegogo could offer contributors a gift in exchange for cash. Then a year ago, they could begin offering ...and more » [...]

Food & Wine (blog)Crowdfunding Campaign Seeks $213 Billion to Buy Anheuser-Busch InBevFood & Wine (blog)With a goal that is impossible to reach, "Take Back Craft" (as the crowdfunding campaign is called) is admittedly a marketing campaign first. Jokingly, this " [...]

EW.comAdam Goldberg launches crowdfunding effort for Hebrew Hammer sequelEW.comFourteen years after Adam Goldberg first donned the Jewish crimefighter's overcoat and yarmulke, the actor is ready for another round. Goldberg, director Jonathan Kesselman, and producer Harrison Huffm [...]

Medical XpressBrain activity predicts crowdfunding outcomes better than self-reportsMedical XpressYoon and colleagues measured people's neural activity with fMRI scans while they performed a task selecting which documentary films to support on the popular crowdfunding site Kickst [...]

City A.M.Brewdog launches fifth equity crowdfunding round to fund new breweries and global growthCity A.M.I report on vice, leisure, the creative industries, luxury and white collar crim [..] Show more. Follow Alys. Alys Key. Brewdog's latest round of equity crowdfunding has now [...]

Researchers turn to crowdfunding to save endangered parrotEconomic TimesHe said as it was hard to get conservation funding, the researchers were turning to crowdfunding to help bankroll a device which helps protect the parrots in their man-made nesting boxes - also funded by the publi [...]

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