Crowdfunding the Paradigm Shift

by Marissa Mommaerts, originally published by  Transition US

What may look like just another crowd-funding campaign is actually far more profound, a welcome sign of a cultural shift away from competition and scarcity toward mutual benefit and abundance.

Here’s the story.
As an activist, Transition Trainer, and member of Transition SF, Beverly Markiewicz knows that Transition US and other non-profit organizations in the San Francisco Bay Area are “affecting huge positive change on very small budgets.” And as founder of Tree Ring Productions, a social enterprise offering “video production for changemakers,” Beverly knows a well-produced video would help these groups share their stories and extend their reach, but the cost of a professionally produced video is often inaccessible to small organizations.
Our small team at Transition US had come to the same conclusion while pondering how to best share the complex narrative of Transition and utilize some of the great footage from Rob Hopkins’ tour, so we were thrilled when Transition US got the opportunity to participate in the Tree Ring Film Fund along with nine other Bay Area non-profits: 350 Bay Area – Stop FrackingBay LocalizeCommunity Living CampaignJust One TreeLocal Clean Energy Alliance,Pathways to ResiliencePeaceTonesRE-volv, and Shaping San Francisco.
Though my coworker Maggie and I are both a bit camera-shy, we went down to the studio in San Francisco and gave the crowdfunding video film shoot a good old-fashioned try. And although we were open to the typical content approach, soon after the film shoot day, we were pleasantly surprised with a change in the process.
What started out as a contest to fund half of the videos that got the most votes from donors turned into a much more radically inclusive approach. After listening to feedback and adapting, the Tree Ring Film Fund evolved into a collective effort to produce videos for ALL of the participating organizations. Three filmmakers from Tree Ring Productions are donating their time for a third of the production costs and are crowdfunding the remaining $20,000. They chose a Fixed Funding approach on IndieGoGo. This means that either all of these equally deserving organizations will end up with a video, or none of them will.  If funded successfully, every organization gets the resources needed for a top quality video production. We are truly all in this together.
What’s exciting to me is that this new approach challenges the way we usually do business, even in the non-profit world. Instead of competing for scarce resources in a world of economic contraction, we are mutually responsible for each other’s success.
It may not seem like much, but it’s the sort of paradigm shift that needs to occur in order for us to survive and thrive in a post-growth economy. It nurtures a pay-it-forward culture, a sense of being part of something greater, and it encourages us to collaborate and leverage each other’s work. These are concepts we explore and practice in Transition, and I’m delighted to see it seeping into the culture of our organization and the broader movement the Tree Ring Film Fund represents.
One of my favorite permaculture principles states “the only barrier to abundance is lack of creativity.” I’m grateful for the vision and willingness of Tree Ring Productions and our fellow small-but-mighty organizations to creatively embrace the radical idea of mutual benefit.
So, by contributing to the Tree Ring Film Fund indiegogo campaign, you’re not only raising the visibility of some powerful yet under-resourced organizations, you’re investing in an entirely new approach.
Let’s call it “crowd-funding the paradigm shift.”

HEADLINE NEWS

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news [...]

NPRAfter Outcry, Crowdfunding Site Patreon Backs Off Plan To Raise ...NPRThe popular crowdfunding service Patreon has backed off plans to change its payment structure, after widespread, vocal and passionate opposition from creators and their fans. Last week, the site announced it woul [...]

ForbesCrowdfunding Do's And Dont's From iFundWomen's Karen CahnForbesDuring our conversation, she was transparent in sharing that her first software company, VProud, failed because she “did everything backwards” and spent too much time trying to perfect the product. “Pe [...]

TechCrunchHow hate speech crowdfunding outfit Hatreon crept back online ...TechCrunchIf you want to make a living creating white supremacist content, you're probably not going to do it via sites like Kickstarter and Patreon, which prohibit hate speech. Fortunately there's Ha [...]

EntrepreneurWhy Some Small Business Owners Are Turning to Crowdfunding to Save Their CompanyEntrepreneurMany owners of beloved local businesses, especially in pricier cities, have been forced to swallow their pride and appeal to their customers in times of crisis -- a process streamli [...]

Times of IndiaPT Usha takes to crowdfunding to run schoolTimes of IndiaCHENNAI: Legendary athlete PT Usha, called 'Payyoli Express' by her fans, has taken to crowdfunding and raised Rs 20 lakh to train budding girl sprinters and runners at her school in the hope of turning t [...]

Crowdfund InsiderNew Investment Crowdfunding Platform Launches in North Carolina as Full Stack Platform Including Intrastate NC ...Crowdfund InsiderUnder NC PACES, or “North Carolina Providing Access to Capital for Entrepreneurs and Small business Act,” crowdfunding legislation, issue [...]

ChronicleLiveNo need for banks as North East businesses turn to crowdfundingChronicleLiveCrowdfunding has developed a reputation for helping weird and wonderful projects become a reality. But while creative projects have utilised crowdfunding for some time, more and more North East bu [...]

Crowdfunding For French CastlesNPRYou too can own a French chateau, in part, anyway. Romain Delaume, CEO of Dartagnans, tells NPR's Scott Simon about a crowdfunding effort underway to preserve La Mothe-Chandeniers. SCOTT SIMON, HOST: What if I told you that for about $60, you cou [...]

TechCrunchFormer Gawker employees are crowdfunding an effort to buy Gawker.comTechCrunchWhile Univision acquired most of Gawker Media's sites last year (and renamed them as the Gizmodo Media Group), the deal didn't include Gawker itself. In fact, BuzzFeed reported last month [...]

CFB Finance

Marketwired

  • Crowdfunding
  • Crowdfund
  • Peer to Peer Lending
  • FinTech
  • Reg A+
  • Reg CF
  • Crowdfunding USA

Press Release

Live Crowdfunding .tv

What's Next Step in Regulation A+ JOBS ACTS Title IIII :L Interview : Steve Cinelli with Brian Korn Securities and Crowdfunding/Peer-to-Peer Lending Lawyer, Watch more video library | Conference | Interview | Campaign Showcase | Research | Education |