Podcast Survivor: Crowdfunding Destination DIY

y Paul Riismandel
Podcasters looking to fund their productions are looking to a variety of methods to raise money. As I discussed Tuesday, many podcasts are taking on advertisers. Another tact gaining prominence is crowd-funding. Podcaster Roman Mars turned heads last year when his Kickstarter raised more than $170,000–more than 4 times his goal–to fund season three of his architecture podcast 99% Invisible. Mars has just a couple days left in his season 4 kickstarter and he has already more than doubled his season 3 total.

Destination DIY logoI recently learned that a successful podcast in my new home base of Portland, OR is also crowd-funding a new season right now. Destination DIY is a podcast and radio program that, as the name implies, focuses on do-it-yourself culture. It’s a program that I’d listened to before I had even decided to move to Portland, so I was excited to catch up with producer Julie Sabatier.

The letters DIY often bring to mind home improvement and craft projects, but Sabatier construes the idea much more broadly. For instance, this past summer she produced a story about a man who makes his own spacesuits, and the program has covered topics like at-home funerals and DIY disasters. The overarching ethos of the program is that you don’t need to rebel against authority, because “you are an authority.”

While the program is very much a DIY effort, Sabatier says she’s able to do it “because DIY doesn’t mean doing things all by yourself.” She is emphatic about this point, explaining, “I’ve been lucky to have people who want to work with me in various capacities.” This is a theme that comes across in listening to the show, as well.

After producing 10 episodes of Destination DIY on an irregular basis, Sabatier launched an indiegogo fundraising campaign to step up to a monthly production schedule for 2014. She’s motivated by listener feedback. “People find us, listen to all the episodes, and they say, ‘when is another one coming out?’” Sabatier explains.

She is looking to raise $20,000 by December 4. That money will go towards a variety of production costs, including studio time, equipment purchases and redesigning the show’s website. Importantly, money will also be paid to the producers and artists who have stepped up to work on the program. Sabatier makes it clear that it’s important to pay independent artists and professionals for their time and expertise. “Creative success is not a zero sum game,” she says.
More on :


U.S. News & World ReportNo Cash for Hate, Say Mainstream Crowdfunding FirmsU.S. News & World ReportThe block on mainstream crowdfunding is just the latest blow to far-right activists operating online. In the last 24 hours, neo-Nazi website the Daily Stormer had its domain regi [...]

FortuneUncensored Social Network Gab Raises $1 Million in Crowdfunding CampaignFortuneA crowdfunding campaign for Gab, a Twitter-like social network that touts its commitment to freedom of speech, surpassed $1 million yesterday. The company claims it is politically neutral and committ [...]

Baltimore SunHarford still opposes crowdfunding sites for school donationsBaltimore SunRaising money through online crowdfunding sites is an ideal way for teachers to find the funds to purchase classroom materials and should be restored, the head of the Harford County teachers' u [...]

League: Warriors legend Monty Betham drops crowdfunding bidNew Zealand HeraldFormer Warriors Monty Betham has pulled the pin on his quest to launch a crowdfunding campaign to buy the Warriors. With Warriors owner Eric Watson locked in negotiations to sell, Betham made a plea to league [...]

Crain's Cleveland Business'Smaller' gifts can go long way for Clinic's crowdfunding platformCrain's Cleveland BusinessFor an institution accustomed to securing multimillion-dollar donations, Cleveland Clinic's latest fundraising effort has some relatively [...]

GeekZing Smart Light Passes Crowdfunding Goal With Flying Colors ...GeekAt age 31, I still prefer to keep a light on in the hallway, illuminating my way to the bathroom in the middle of the night. (God forbid I step on the creeping cat—or ...and more » [...]

ForbesWhat Works In Equity Crowdfunding -- Insights From ResearchForbesAs we have recently celebrated the fourth anniversary of the signing of the JOBS Act into law, it is a good time to take stock of the effect that the legislature had on equity crowdfunding in the United States. It [...]

Deccan ChronicleHow to make crowdfunding work?Deccan ChronicleVarun, based on his experience, also says, that people new to crowdfunding should not be complacent with their campaigning — “I've seen a lot of people, who just think that crowdfunding is free money. They have a very [...]

FortuneDreamHost Sets Up Crowdfunding Page to Aid Trump Government FightFortuneThe Los Angeles-based web host DreamHost, which is fighting the Department of Justice over its attempt to seize records of visitors to an anti-Donald Trump website, has launched a crowdfunding campaign to a [...]

DualShockersBounty Battle Rolls out the White Carpet with Successful Crowdfunding CampaignDualShockersWhen we last checked in with the indie-obsessed fighting game, Bounty Battle, it was halfway through its $30,000 crowdfunding goal. Now with 3 days left to go, it's surpassed thi [...]

CFB Finance


  • Crowdfunding
  • Crowdfund
  • Peer to Peer Lending
  • FinTech
  • Reg A+
  • Reg CF
  • Crowdfunding USA

Press Release

Live Crowdfunding .tv

What's Next Step in Regulation A+ JOBS ACTS Title IIII :L Interview : Steve Cinelli with Brian Korn Securities and Crowdfunding/Peer-to-Peer Lending Lawyer, Watch more video library | Conference | Interview | Campaign Showcase | Research | Education |