Google Glass guides from South African company

Mark Allewell/TechCentral.Co.Za

Mark Allewell/TechCentral.Co.Za

Cape Town’s Tourism Radio has turned to crowdfunding platform Kickstarter in the hopes of launching interactive audio travel guides for Google Glass.

Tourism Radio has turned to US crowd-funding website Kickstarter in an effort to raise £35 000 (R530 000) to fund the development of travel guides for Google Glass.

Based in Cape Town, Tourism Radio was founded in 2005 by entrepreneur Mark Allewell. The company produces location-aware audio travel guides for 20 of the world’s most-visited cities and has offices in South Africa, New Zealand and Spain.

Those who back the Kickstarter project, which went live on Tuesday, will receive differing numbers of the eventual city guides, depending on how much they contribute. Higher contributions also allow people to add their own points of interest to the guides. It expects to deliver the guides in April 2014.

Tourism Radio plans to produce Glass guides for New York, London, Rome, Paris, Barcelona, Berlin, San Francisco, Washington and Cape Town in English, German, Spanish and French.

Allewell says the reason the project is raising funds in pounds rather than dollars is that project manager Chris Goldswain is British and divides his time between the UK and Cape Town. “To use Kickstarter you need to be from the UK, US or Canada,” Allewell explains.

Tourism Radio is doing more than just repurposing its existing guides, he says. Although the existing guides work well on Android and Apple devices, the company wants its guides for Glass to offer more personal information.

“We are looking at adding more and more content from other sources, rather than just repackaging information that’s already available online,” Allewell says. “We’re also looking to crowdsource content. We want it all to be quality content and we want the guides to include local accents and insights.”

Aside from a handful of developers, very few people have got their hands on Google Glass, including Tourism Radio. Allewell says the company doesn’t have a pair of the glasses yet, but that this hasn’t stopped development. “It’s easy to become a developer and work with it,” he says.

Allewell believes that products like Glass are going to be the future of travel guides, which is why Tourism Radio wanted to get in on the ground floor, even if the technology has some way to go. “We have to get in the door somewhere.”

It’s hoped the Kickstarter project will not only serve as good marketing for Tourism Radio, but will show that’s it’s possible to raise money for this sort of project, Allewell says. The project isn’t just about creating travel guides but about demonstrating what the technology is capable of, he adds.  — (c) 2013 NewsCentral Media

[Source: Craig Wilson @ TechCentral]

Tags: , , , , ,


FortuneUncensored Social Network Gab Raises $1 Million in Crowdfunding CampaignFortuneA crowdfunding campaign for Gab, a Twitter-like social network that touts its commitment to freedom of speech, surpassed $1 million yesterday. The company claims it is politically neutral and committ [...]

U.S. News & World ReportNo Cash for Hate, Say Mainstream Crowdfunding FirmsU.S. News & World ReportThe block on mainstream crowdfunding is just the latest blow to far-right activists operating online. In the last 24 hours, neo-Nazi website the Daily Stormer had its domain regi [...]

Baltimore SunHarford still opposes crowdfunding sites for school donationsBaltimore SunRaising money through online crowdfunding sites is an ideal way for teachers to find the funds to purchase classroom materials and should be restored, the head of the Harford County teachers' u [...]

FortuneDreamHost Sets Up Crowdfunding Page to Aid Trump Government FightFortuneThe Los Angeles-based web host DreamHost, which is fighting the Department of Justice over its attempt to seize records of visitors to an anti-Donald Trump website, has launched a crowdfunding campaign to a [...]

DualShockersBounty Battle Rolls out the White Carpet with Successful Crowdfunding CampaignDualShockersWhen we last checked in with the indie-obsessed fighting game, Bounty Battle, it was halfway through its $30,000 crowdfunding goal. Now with 3 days left to go, it's surpassed thi [...]

Crain's Cleveland Business'Smaller' gifts can go long way for Clinic's crowdfunding platformCrain's Cleveland BusinessFor an institution accustomed to securing multimillion-dollar donations, Cleveland Clinic's latest fundraising effort has some relatively [...]

GeekZing Smart Light Passes Crowdfunding Goal With Flying Colors ...GeekAt age 31, I still prefer to keep a light on in the hallway, illuminating my way to the bathroom in the middle of the night. (God forbid I step on the creeping cat—or ...and more » [...]

Business.comYou Oversold Your Crowdfunding Campaign – Now What?Business.comIf you've oversold, there's no way to go back in time and prevent it. Your next step should be to streamline what you can control. Crowdfunding can be an unpredictable, exciting experience. But reachi [...]

LITTLE GUIDANCE FROM IRS ON TAXING CROWDFUNDING CONTRIBUTIONSBloomberg BNAWhether it's a musician raising money to produce an album, an inventor with a great idea, or a family in distress that needs help, crowdfunding through platforms such as Indiegogo and Kickstarter has become [...]

ForbesWhat Works In Equity Crowdfunding -- Insights From ResearchForbesAs we have recently celebrated the fourth anniversary of the signing of the JOBS Act into law, it is a good time to take stock of the effect that the legislature had on equity crowdfunding in the United States. It [...]

CFB Finance


  • Crowdfunding
  • Crowdfund
  • Peer to Peer Lending
  • FinTech
  • Reg A+
  • Reg CF
  • Crowdfunding USA

Press Release

Live Crowdfunding .tv

What's Next Step in Regulation A+ JOBS ACTS Title IIII :L Interview : Steve Cinelli with Brian Korn Securities and Crowdfunding/Peer-to-Peer Lending Lawyer, Watch more video library | Conference | Interview | Campaign Showcase | Research | Education |