By James Codling and Paul Moravek Co-founders of VentureFounders,
Despite the economic upturn, accessing finance through traditional methods remains extremely challenging for small businesses and entrepreneurs. This has inevitably created a number of alternatives to bank lending, angel investment and venture capital with the UK’s crowdfunding market paving the way.
Crowdfunding has revolutionised the funding industry, firstly by innovatively enabling smaller companies to access capital in a more cost efficient way, and secondly by enabling investors to diversify their portfolios. But the current model still has its limits. It fails to recognise that entrepreneurs and startups need more than just cold hard cash to succeed.
Crowdfunding needs to evolve beyond solely offering a finance solution to become the powerful tool it can be to facilitate UK companies towards greatness. At a time when business confidence is yet to be fully restored, supporting a growing company needs to mean more than just lending a hand financially.
Read More on :
Collaboration is king when it comes to crowdfunding – Virgin.com http://ow.ly/F81iw